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    • Analytics for an Online Retailer: Demand Forecasting and Price Optimization 

      Ferreira, Kristine Dianne; Lee, Bin Hong Alex; Simchi-Levi, David (INFORMS, 2016-05-06)
      We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, ...
    • Assortment Rotation and the Value of Concealment 

      Ferreira, Kris Dianne; Goh, Joel Weiqiang (2017-03-22)
      Assortment rotation – the retailing practice of changing the assortment of products offered to customers – has recently been used as a competitive advantage for both brick-and-mortar and online retailers. Fast-fashion ...