Browsing HBS Scholarly Articles by Author "Casadesus-Masanell, Ramon"

Now showing items 1-7 of 7

    • Business Model Evaluation: Quantifying Walmart’s Sources of Advantage 

      Brea-Solís, Humberto; Casadesus-Masanell, Ramon; Grifell-Tatjé, Emili (2014-10-24)
      We develop an analytical framework on the basis of the economics of business performance to provide quantitative insight into the link between a firm's business model choices and its profit consequences. The method is ...

    • Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models 

      Casadesus-Masanell, Ramon; Zhu, Feng (Wiley-Blackwell, 2013)
      This paper provides the first formal model of business model innovation. Our analysis focuses on sponsor-based business model innovations where a firm monetizes its product through sponsors rather than setting prices to ...

    • Business Models – Nature and Benefits 

      Casadesus-Masanell, Ramon; Heilbron, John Wendell (2015-05-20)
      This paper considers the nature of the business model and its strategic relevance to negotiations. We elaborate a substantive definition of the business model as decisions enforced by the authority of the firm; this ...

    • Competing with Privacy 

      Casadesus-Masanell, Ramon; Hervas-Drane, Andres (INFORMS, 2014-10-24)
      We analyze the implications of consumer privacy for competition in the marketplace. We consider a market where firms set prices and disclosure levels for consumer information, and consumers observe both before deciding ...

    • Decision-Making by Precedent and the Founding of American Honda (1948 - 1974) 

      Casadesus-Masanell, Ramon; Heilbron, John Wendell (2017-03-21)
      American Honda was founded in 1959 as a wholly owned subsidiary of the Honda Motor Company to facilitate sales and distribution in the United States. The details of American Honda’s early history have long served as evidence ...

    • Investment Incentives in Open-Source and Proprietary Two-Sided Platforms 

      Casadesus-Masanell, Ramon; Llanes, Gaston (Wiley-Blackwell, 2014-10-24)
      We study incentives to invest in platform quality in open-source and proprietary two-sided platforms. Open platforms have open access, and developers invest to improve the platform. Proprietary platforms have closed access, ...

    • When Does a Platform Create Value by Limiting Choice? 

      Casadesus-Masanell, Ramon; Hałaburda, Hanna (Wiley-Blackwell, 2014-10-24)
      We present a theory for why it might be rational for a platform to limit the number of applications available on it. Our model is based on the observation that even if users prefer application variety, applications often ...