THE HISTORY OF ALCOHOLIC BEVERAGE LABELING REGULATION AND ITS IMPLICATIONS FOR A HEALTH CLAIM ON WINE LABELS

Abstract

This paper has two main goals. First, it will provide a history of the FDA-ATF relationship with regard to jurisdiction over alcoholic beverage labeling regulation. This part of the paper will be largely descriptive in nature and will relate the areas in which the two agencies have competed and cooperated. Second, the paper will consider the possibility of adding a health claim to wine labels. This part will analyze both the FDA's regulation of health claims on food labels and recent revisions of the FDA's statutory mandate in order to explore the possibility of gaining government approval for a wine health claim.