Leonard, HermanHowitt, ArnoldGiles, David2020-06-122020-04Leonard, Herman B., Arnold M. Howitt, and David W. Giles. "Crisis Communications for COVID-19." Harvard University, Cambridge, MA, 2020.http://nrs.harvard.edu/urn-3:HUL.InstRepos:42672263Communication with employees, customers, investors, constituents, and other stakeholders can contribute decisively to the successful navigation of a crisis. But how should leaders think about what they are trying to say – and how to say it? This policy brief lays out simple frameworks that can be used to formulate the messages that leaders can and should – indeed, must – convey to help their communities and organizations make their way forward as effectively as they reasonably can.en-USResearch Paper or Report2020-06-12