Zittrain, Jonathan2014-05-222002Jonathan Zittrain, What's in a Name?, 55 Fed. Comm. L. J. 153 (2002) (reviewing Milton L. Mueller, Ruling the Root: Internet Governance and the Taming of Cyberspace (2002)).0163-7606http://nrs.harvard.edu/urn-3:HUL.InstRepos:12211480In the spring of 1998, the U.S. government told the Internet: Govern yourself. This unfocused order - a blandishment, really, expressed as an awkward "statement of policy" by the Department of Commerce, carrying no direct force of law - came about because the management of obscure but critical centralized Internet functions was at a political crossroads. This essay reviews Milton Mueller's book Ruling the Root, and the ways in which it accounts for what happened both before and after that crossroads.en-USBook Review: What's in a Name?Journal Article2014-05-2210.2139/ssrn.350560