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Zhang, Ting

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Zhang

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Ting

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Zhang, Ting

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    Publication
    Does "Could" Lead to Good? Toward a Theory of Moral Insight
    (2014-12-09) Zhang, Ting; Gino, Francesca; Margolis, Joshua
    We introduce the construct of moral insight and study how it can be elicited when people face ethical dilemmas—challenging decisions that feature tradeoffs between competing and seemingly incompatible values. Moral insight consists of discovering solutions that move beyond selecting one conflicting ethical option over another. Moral insight encompasses both a cognitive process and a discernible output: it involves the realization that an ethical dilemma might be addressed other than by conceding one set of moral imperatives to meet another, and it involves the generation of solutions that allow competing objectives to be met. Across four studies, we find that moral insight is generated when individuals are prompted to consider the question "What could I do?" in place of their intuitive approach of considering "What should I do?" Together, these studies point toward a theory of moral insight and important practical implications.
  • Publication
    The Personal and Interpersonal Benefits of Rediscovery
    (2015-05-01) Zhang, Ting; Gino, Francesca; Bazerman, Max H.; Norton, Michael I.; Margolis, Joshua D.
    Individuals commonly fail to document their current experiences such that they often forget about these experiences altogether. In the context of learning, for example, experts may have difficulty remembering the experience of being inexperienced, making it difficult for them to help and train novices. Across three chapters, I explore the personal and interpersonal benefits of rediscovery—the process of revisiting past experiences that are non-salient or inaccessible in the moment. In the first chapter, I test whether individuals understand the benefits of rediscovery for themselves. Using a time capsule paradigm, I demonstrate that rediscovering past experiences, particularly ordinary ones, generates more interest and curiosity than expected. Whereas the first chapter focuses on the benefits of rediscovery at the individual level, the second and third chapters explore the interpersonal benefits of rediscovery. In the second chapter, studies with interns and medical students demonstrate that relative to relying on memories of past experiences, rediscovering these experiences (e.g., by reading their past accounts of these events) better equips individuals to understand and advise those with less experience. In the third chapter, a study of expert guitarists reveals that rediscovering the experience of inexperience enables experts to better relate to novices, helping them give advice that novices rate as more helpful and encouraging.