Strategy and Entrepreneurship in Nascent Industries

Abstract

This dissertation examines strategy and entrepreneurship in nascent industries. It is comprised of an introduction section and three chapters. The introduction section provides context for the dissertation and summarizes each of the three chapters. Chapter 1 examines how entrepreneurial firms compete in nascent industries by influencing their nonmarket environment. This qualitative study takes place in the context of the nascent personal genomics industry. Chapter 2 examines how entrepreneurial firms effectively engage in strategic reorientation without incurring penalties from key stakeholders. This qualitative study takes place in the context of a nascent “fintech” industry. Chapter 3 examines how some firms are able to persistently survive in weak and uncertain institutional environments. This qualitative study takes place in the context of emerging markets. Overall, this dissertation aims to develop, expand, and enrich knowledge on strategy and entrepreneurship in nascent industries, particularly concerning how firms navigate market and nonmarket uncertainty.