Publication:

iPosture: The Size of Electronic Consumer Devices Affects our Behavior

Loading...
Thumbnail Image

Date

2013-05-21

Published Version

Published Version

Journal Title

Journal ISSN

Volume Title

Publisher

The Harvard community has made this article openly available. Please share how this access benefits you.

Research Projects

Organizational Units

Journal Issue

Citation

Bos, Maarten W., and Amy J.C. Cuddy. "iPosture: The Size of Electronic Consumer Devices Affects our Behavior." Harvard Business School Working Paper, No. 13–097, May 2013.

Abstract

We examined whether incidental body posture, prompted by working on electronic devices of different sizes, affects power-related behaviors. Grounded in research showing that adopting expansive body postures increases psychological power, we hypothesized that working on larger devices, which forces people to physically expand, causes users to behave more assertively. Participants were randomly assigned to interact with one of four electronic devices that varied in size: an iPod Touch, an iPad, a MacBook Pro (laptop computer), or an iMac (desktop computer). As hypothesized, compared to participants working on larger devices (e.g., an iMac), participants who worked on smaller devices (e.g., an iPad) behaved less assertively – waiting longer to interrupt an experimenter who had made them wait, or not interrupting at all.

Description

Other Available Sources

Research Data

Keywords

Terms of Use

This article is made available under the terms and conditions applicable to Open Access Policy Articles (OAP), as set forth at Terms of Service

Endorsement

Review

Supplemented By

Related Stories

Story
iPosture: The Size of Electronic Consumer… : DASH Story 2013-10-15
I'm trying to research possible PhD programs and advisers. Without access to full research article, it is hard to know whether someone is a good fit for the kind of research I would like to do. Furthermore, since I would like to speak intelligently about their research (if I contact them), I am much more able to give additional details than an Abstract would allow. Thank you!