Publication: The Burden of Guilt: Heavy Backpacks, Light Snacks, and Enhanced Morality
Open/View Files
Date
2013-09-06
Authors
Published Version
Journal Title
Journal ISSN
Volume Title
Publisher
American Psychological Association
The Harvard community has made this article openly available. Please share how this access benefits you.
Citation
Kouchaki, M., F. Gino, M. and A. Jami. "The Burden of Guilt: Heavy Backpacks, Light Snacks, and Enhanced Morality." Journal of Experimental Psychology: General (forthcoming).
Research Data
Abstract
Drawing on the embodied simulation account of emotional information processing, we argue that the physical experience of weight is associated with the emotional experience of guilt and thus that weight intensifies the experience of guilt. Across four studies, we found that participants who wore a heavy backpack experienced higher levels of guilt as compared to those who wore a light backpack. Additionally, wearing a heavy backpack affected participants' behavior. Specifically, it led them to be more likely to choose healthy snacks over guilt-inducing ones and boring tasks over fun ones. It also led participants to cheat less. Importantly, self-reported guilt mediated the effect of wearing a heavy backpack on these behaviors. Our studies also examined the mechanism behind these effects and demonstrated that participants processed guilty stimuli more fluently when experiencing physical weight.
Description
Other Available Sources
Keywords
Terms of Use
This article is made available under the terms and conditions applicable to Open Access Policy Articles (OAP), as set forth at Terms of Service