Implicit Measures Reveal Evidence of Personal Discrimination

Abstract

A well-known result, the person–group discrimination discrepancy (PGDD), shows that members of disadvantaged groups believe that other members of their social groups are discriminated against, but that they themselves are not. In this paper, we test whether this explicit self-protective strategy is also obtained on indirect measures of personal discrimination. Three experiments, using both explicit (self- report) and implicit (IAT) measures of discrimination showed that although members of disadvantaged groups do not explicitly report self-discrimination (replicating previous research), they do reveal self-discrimination on the implicit measure. That the PGDD effect is bound to explicit measurement should be recognized both when implementing research protocols and when understanding the effects of discrimination whether it is consciously recognized or not.